THE EON UAE TEAM

Mori Rodriguez

Chief Innovation Officer

Mori Rodriguez is a communications executive and digital strategist. Mori built EON’s digital advertising & marketing business unit from the ground up in 2015. He leads the company’s strategic and analytics, creatives, corporate and business development pillars.

Mori leads EON’s intellectual properties- including the Philippine Trust Index and Insight reports coming from the company’s think tank, Trust Central.

Prior to EON, Mori was Assistant Vice President and Head of ABS-CBN’s digital division, where he led the creation of the whole conglomerate’s digital brand architecture and strategy. His team was responsible for the creation of ABS-CBN’s major dotcom properties, which continue to provide billions of page and video views for the company to this day.

CELEVEL BUTLER

Business Unit Director

Celevel has two decades of award-winning work in advertising, creative and brand in agencies. As Managing Director – South East Asia for Integrated Brand at Edelman Singapore, she led 40 strong team of consultants with expertise in PR, Digital and Branding. Key clients included Unilever, Shell and Singapore Tourism Board. Her hands-on work for Scoot Airlines’ Inspiring Spirit Integrated Marketing, and risis and PR campaigns at Saatchi Singapore was recognized at Cannes and Spikes. Celevel spent the early part of her career as Regional Group Brand Director leading the global creative and marketing for Sony Ericsson, Nokia and LENOVO.

PAM ENRIQUEZ

Business Development & Events Director

Pam has been with the EON Group since 2012 and she has done events and production management for clients like Spotify, McDonald’s, Philippine Department of Tourism, AXA, Asian Development Bank, Disney, and L’Oreal. She oversees overall project management, day-to-day client communications and ensures timely and accurate project delivery.

Prior to joining EON, Pam worked in a below-the-line agency where she handled end-to-end project management for consumer brands.

BEA BAUTISTA

Business Development & Accounts Director

Bea led the Lifestyle Team at EON Public Relations, handling clients across lifestyle and technology such as Nike, Uniqlo, Netflix, Spotify and L’Oreal. She has previously handled McDonald’s, MTV Music Evolution, and Louis Vuitton.

Prior to joining EON, she was the marketing manager of ETC Channel and the senior publishing assistant for Preview Magazine and for Town & Country Philippines.

Erielle Pineda

Business Development & Digital Director

Erielle has 9 years of experience doing digital strategy and analytics work for various verticals such as telecommunications, FMCG, technology, real estate, automotive and B2B brands across Asia.

Prior to joining EON, he has worked with Ogilvy where he handled Insights and Analytics for the Coca-Cola South East Asia Social Hub.  He has also worked as Regional Campaign Measurement Lead for Microsoft handling SEA and East Asia and was based in Cambodia, Myanmar and Singapore handling digital strategy, digital media buying and performance analytics.