Lianne Garciano – Page 2

EON Clarity

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Lianne Garciano - September 2, 2019 - OU Clarity, Our Business Units - No Comments

EON Trust Central

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This is the Trust Central’s key output that includes data-mined deep
dives into various industries and changing customer behavior, which
will help us develop sharper plans and executions for our clients.

Through a partnership with the mobile research application, we
acquire topline sentiments from thousands of Filipinos all over the
country in a quick and efficient manner. Quick Pulse grants us insights
that are helpful in developing thought leadership initiatives and
pitches with brands targeting the masses.

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Lianne Garciano - September 1, 2019 - OU Clarity, Our Business Units - No Comments

Michael San Diego

Mike was Senior Vice President for Finance and Management Services and concurrently Chief Finance Officer of EON from 2007 to 2013. He was instrumental in establishing EON’s financial and administrative frameworks. He is a specialist in operations management, audit, and managerial accounting.

Mike has 15 years of experience as a full-time CFO, out of the almost three decades (30 years) of relevant experience and progressive responsibilities and track record of success in the areas of Accounting, Finance, Banking, Tax Management, Audit and Operations. He has more than 3 years significant experience as Corporate Treasurer.

He is a Certified Public Accountant (CPA) since 1987 and finished his MBA in 2003 from DLSU Graduate School major In Finance and Management. He is also a Certified Financial Consultant (CFC), as well as a Certified Internal Control Auditor (CICA).

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Mori Rodriguez

Mori Rodriguez is a communications executive and digital strategist. Mori built EON’s digital advertising & marketing business unit from the ground up in 2015. He leads the company’s strategic and analytics, creatives, corporate and business development pillars.

Mori leads EON’s intellectual properties- including the Philippine Trust Index and Insight reports coming from the company’s think tank, Trust Central.

Prior to EON, Mori was Assistant Vice President and Head of ABS-CBN’s digital division, where he led the creation of the whole conglomerate’s digital brand architecture and strategy. His team was responsible for the creation of ABS-CBN’s major dotcom properties, which continue to provide billions of page and video views for the company to this day.

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Denise Ching

Denise leads PR’s corporate communications practice, leveraging on her more than 12 years experience in the public relations, marketing communications and advertising field. Her expertise lies in corporate PR, working with brands on corporate communications, branding, executive positioning, thought leadership, and reputation management.

She first joined in 2013 as Account Manager, and later rejoined the company as Account Director in 2018. She led the Corporate PR accounts team in planning and implementing strategic communications campaigns for local and multinational brands across various industries. This includes banking and finance, consumer and enterprise technology, telco, energy and utilities, transport and logistics, automotive, real estate, and consumer goods.

Prior to joining EON, Denise was part of the Marketing Communications Group of SM Retail, Inc., and led the Demand Generation and B2B marketing team of an enterprise software startup. She was also head of EON University, EON’s learning and development arm.

Denise graduated from De La Salle University with a degree in Advertising Management, and holds a Master’s Degree in Business Administration also from DLSU.

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Vikki Luta

Vikki joined in 2006 as an Account Executive of the Stakeholder and Public Affairs team – her very first job — and spent the next 12 years rising through the ranks, developing both wisdom and expertise in her chosen field. She credits EON’s professional mentoring for everything she knows in the industry, particularly citing the company’s flexibility and openness in allowing her space to grow and explore. She was a Deputy Managing Director for Engage before being appointed its Business Unit Head in 2017.

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Make Room for the Healing Power of Play

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Happiness heals, especially for children in hospitals who use it as a source of inspiration and as a beacon of hope. The Make Room campaign was created especially for that purpose. A joint effort between EON and the Kythe Foundation, the campaign made use of real-life stories spread across various platforms that reached out to the kind-hearted nature of Filipinos. Make Room drove the audience to find ways to help children heal in more holistic ways.

[/ffb_param][/ffb_paragraph_2][ffb_image_2 unique_id=”37re3c9c” data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22img%22%3A%7B%22img%22%3A%22%7B%5C%22id%5C%22%3A2925%2C%5C%22url%5C%22%3A%5C%22https%3A%2F%2Fwww.eon.com.ph%2Fwp-content%2Fuploads%2F2019%2F07%2FOur-Work-Kythe-02.jpg%5C%22%2C%5C%22width%5C%22%3A1440%2C%5C%22height%5C%22%3A900%7D%22%2C%22fullwidth%22%3A%221%22%7D%2C%22blank%22%3A%22null%22%7D%7D%7D”][/ffb_image_2][ffb_paragraph_2 unique_id=”37re4hl4″ data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%221%22%2C%22align%22%3A%22text-left%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%7D%7D”][ffb_param route=”o gen text”]

Since 1992, Kythe has been the only organization in the country offering the Kythe Child Life Program (CLP), sending trained professionals and volunteers to conduct play-inspired activities as a form of psychosocial support. The Make Room campaign was birthed from a study that showed that children who join CLP activities had lower levels of anxiety – making them calmer and more cooperative during treatments.

[/ffb_param][/ffb_paragraph_2][ffb_image_2 unique_id=”37re5j2c” data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22img%22%3A%7B%22img%22%3A%22%7B%5C%22id%5C%22%3A1478%2C%5C%22url%5C%22%3A%5C%22https%3A%2F%2Fwww.eon.com.ph%2Fwp-content%2Fuploads%2F2019%2F04%2Fborder-IBPAP.png%5C%22%2C%5C%22width%5C%22%3A69%2C%5C%22height%5C%22%3A8%7D%22%2C%22responsive%22%3A%220%22%7D%2C%22blank%22%3A%22null%22%7D%7D%7D”][/ffb_image_2][ffb_paragraph_2 unique_id=”37re9r3e” data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%220%22%2C%22align%22%3A%22text-left%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22clrs%22%3A%7B%22font-size%22%3A%2230px%22%2C%22font-size-sm%22%3A%2230px%22%2C%22font-size-md%22%3A%2230px%22%2C%22font-size-lg%22%3A%2230px%22%2C%22google-font-family%22%3A%22’Overpass’%22%7D%2C%22a-t%22%3A%7B%22custom-style%22%3A%22max-width%3A 400px%3B%22%7D%7D%7D”][ffb_param route=”o gen text”]“Happiness heals, especially for children in hospitals who use it as a source of inspiration and as a beacon of hope.”[/ffb_param][/ffb_paragraph_2][ffb_image_2 unique_id=”37rer3ij” data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22img%22%3A%7B%22img%22%3A%22%7B%5C%22id%5C%22%3A1478%2C%5C%22url%5C%22%3A%5C%22https%3A%2F%2Fwww.eon.com.ph%2Fwp-content%2Fuploads%2F2019%2F04%2Fborder-IBPAP.png%5C%22%2C%5C%22width%5C%22%3A69%2C%5C%22height%5C%22%3A8%7D%22%2C%22responsive%22%3A%220%22%7D%2C%22blank%22%3A%22null%22%7D%7D%7D”][/ffb_image_2][ffb_paragraph_2 unique_id=”37reqjpj” data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%220%22%2C%22align%22%3A%22text-left%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%7D%7D”][ffb_param route=”o gen text”]Make Room would reach out to volunteers and donors who can influence other kind-hearted Filipinos. Taking inspiration from recent successful advocacies, Make Room brought its heart-tugging stories online to best become part of the target audiences’ digital lives and conversations.[/ffb_param][/ffb_paragraph_2][ffb_image_2 unique_id=”37re9ia7″ data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22img%22%3A%7B%22img%22%3A%22%7B%5C%22id%5C%22%3A1478%2C%5C%22url%5C%22%3A%5C%22https%3A%2F%2Fwww.eon.com.ph%2Fwp-content%2Fuploads%2F2019%2F04%2Fborder-IBPAP.png%5C%22%2C%5C%22width%5C%22%3A69%2C%5C%22height%5C%22%3A8%7D%22%2C%22responsive%22%3A%220%22%7D%2C%22blank%22%3A%22null%22%7D%7D%7D”][/ffb_image_2][ffb_paragraph_2 unique_id=”37rerkjj” data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%220%22%2C%22align%22%3A%22text-left%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22clrs%22%3A%7B%22font-size%22%3A%2230px%22%2C%22font-size-sm%22%3A%2230px%22%2C%22font-size-md%22%3A%2230px%22%2C%22font-size-lg%22%3A%2230px%22%2C%22google-font-family%22%3A%22’Overpass’%22%7D%2C%22a-t%22%3A%7B%22custom-style%22%3A%22max-width%3A 400px%3B%22%7D%7D%7D”][ffb_param route=”o gen text”]“Make Room brought its heart-tugging stories online to best become part of the target audiences’ digital lives and conversations.”[/ffb_param][/ffb_paragraph_2][ffb_image_2 unique_id=”37rerglo” data=”%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22img%22%3A%7B%22img%22%3A%22%7B%5C%22id%5C%22%3A1478%2C%5C%22url%5C%22%3A%5C%22https%3A%2F%2Fwww.eon.com.ph%2Fwp-content%2Fuploads%2F2019%2F04%2Fborder-IBPAP.png%5C%22%2C%5C%22width%5C%22%3A69%2C%5C%22height%5C%22%3A8%7D%22%2C%22responsive%22%3A%220%22%7D%2C%22blank%22%3A%22null%22%7D%7D%7D”][/ffb_image_2][/ffb_column_1][/ffb_section_0]

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PAM ENRIQUEZ

Pam has been with the EON Group since 2012 and she has done events and production management for clients like Spotify, McDonald’s, Philippine Department of Tourism, AXA, Asian Development Bank, Disney, and L’Oreal. She oversees overall project management, day-to-day client communications and ensures timely and accurate project delivery.

Prior to joining EON, Pam worked in a below-the-line agency where she handled end-to-end project management for consumer brands.

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Pam Enriquez

Pam has been with the company since 2012, bringing with her international work experience and expertise in managing online and offline events. She has done events and production management for clients like Spotify, McDonald’s, Philippine Department of Tourism, AXA, Asian Development Bank, Disney, and L’Oreal. She oversees overall project management, day-to-day client communications and ensures timely and accurate project delivery.

Prior to joining EON, Pam worked in a below-the-line agency where she handled end-to–end project management for consumer brands.

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Erielle Pineda

Erielle has 11 years of experience doing digital strategy, media and analytics work for various verticals such as telecommunications, FMCG, entertainment, technology, automotive and B2B brands across Asia. He heads and oversees projects of the digital arm.

Prior to joining EON, he worked with Ogilvy where he was the Insights and Analytics Lead for the Coca-Cola South East Asia Social Xperience Lab. He has also been based in Cambodia and Myanmar and worked offshore for a Singaporean boutique agency handling digital strategy, digital media buying and performance analytics.

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