OUR TOOLS FOR TRUTH-TELLING
Groundswell harnesses the power of online conversations to help brands proactively manage their reputation. It combines cutting edge social listening tools with the sharpest minds in Communications to enable timely, informed, strategic decisions to win in the social arena.
Gravity takes a step beyond the usual metrics and more accurately defining influence by mapping the relationship between authority and brand fit through a battery of quantitative and qualitative vetting. This allows for more data-informed and context-aware strategies in influencer-led campaigns.
Quakes takes a step beyond the usual metrics and more accurately defines influence by mapping the relationship between authority and brand fit through a battery of quantitative and qualitative vetting.
Radar aims to introduce influencers that had once flown under the public radar but who are now hitting it big on social media across different campaigns.
The Philippine Trust Index (PTI) is the EON Group's propriety biennial research that looks into the levels and drivers of trust among the Filipino all over the Philippines. It is a nationwide survey that cuts across socioeconomic, educational, geographic and demographic backgrounds to discover just how much Filipinos trust the six key institutions in society - the Government, the Business Sector, the Media, Non-Governmental Organization, the Church and the Academe.